Tag Archives: centralcustomerfile

Airlines. Centralized Customer File.

Building and implementation of Central Index of Contractors – integration of sale systems data, customer service and CRM.   „We have a wealth of information about our clients but... we don't know much about them. Sometimes it is hard for me to tell which data are about which customer.” This in not a rare case…
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Media. Central customer data repository.

A project involving the development and implementation of a central customer data repository at a media concern. Sanmargar, as a subcontractor, was responsible for the cleansing of customer data and the creation and loading of a customer reference database for the purpose of the application.
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